J1S CLOTHiNG

DARELL JONES

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MEET DARELL.

ORiGiN: Alliance, OH

AGE: 24

LiNE: J1S CLOTHiNG

 

Q: When did you start designing?

A: I taught myself how to sew in high school, but I designed my first garment my sophomore year in college.

Q: Have you always known that this was the career path for you?

A: No, I had NFL and NBA dreams growing up. My goal was to play pro football after I graduated high school and went off  to college, but my legs were giving out during my last high school season so I had to quit. I guess I burnt myself out.

Q: What does J1S stand for?

A: Jones is my last name, so instead of “one” I just but the number 1 which makes J1S. It’s also an acronym that stands for, “Join as 1 to Succeed.” My goal is to help people feel comfortable in their own skin, and to encourage them to dare to be different.

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SHOP @ J1SBRAND.COM

Q: When did you start you brand? Who or what inspired you?

A: I started my brand in 2014 selling handpainted leopard print crewnecks. Only 1 person made a purchase. It was discouraging, but I never gave up! For me struggle is motivation, and there is nothing wrong with humble beginnings. When I shifted my focus from making money and became passionate about my work, that is when my clothes started selling out. The famous spanish artist, Salvador Dolley, inspired me with his optical illusion paintings. I like to incorporate optical illusions in my designs and graphics to make my line more unique and complex. Art doesn’t have to be simple.

Q: What three words would you use to describe J1S clothing?

A: Innovative. Diverse. Thoughtful.

Q: What is your spring collection called, and what’s new about it?

A: My collection is called Pre-Historic. I have ideas that I believe will make history in the next two years, which is why I chose this name. This is the collection before the expansion I plan to make. I am attempting to start a trend with what I call the New Age button up. Most of the pieces in this collection I have sewn myself which also makes it even more special and exclusive.

Q: Where can we find J1S clothing?

A: You can shop at j1sbrand.com, and my line is also available in store at The Creative Plug at 1253 N High St. Columbus, OH.

Q: Who is your favorite fashion designer?

A: There are so many designers that I could pick, I’m not sure if I have a favorite. If I had to choose, I would say Michael Costello. I like everybody, but I’m better!File_006

Q: What are some of your future goals for your brand?

A: I want to have the most exclusive brand out there, and I also want to be able to sell my product at any store I choose. I would love for my brand to be in high demand and have people waiting in line for my newest designs to drop. I just want to be at my fullest potential and keep living to create.

Q: What projects do you have coming up?

A: Right now, I am working on the fall line, and it’s going to be raw. I’m planning to come out with more items like windbreakers, jerseys, coats, and I may even knit some sweaters.

Q: Why should people rock J1S Clothing?

A: People should rock J1S, because it’s dope. If you want to be different and stand out, then J1S is for you!

 

FALL 2015

 

SPRiNG 2016 “PRE-HiSTORiC”

ALL PHOTOGRAPHY BY: DARELL JONES